Video is easy.
For all of you out there who have been procrastinating, video has never been easier or more important. Google says that the optimum videos are about 40 sec. Surely you can hold it together for 40 seconds.
The best exposure of your expertise is to fill the page on YouTube on different aspects of your business. So if you are contractor, start with common questions, then a few testimonials of happy clients and wrap it up with a tour of a few of your properties. You will dominate the YouTube page in your area…and we all want that, right?